The Best Adventure Sports Company in India
In January 2018, a prestigious business management centre in India conducted an independent market research on ‘Emerging Trends in Adventure Tourism Industry in India’. Among the key findings Treks ‘n Rapids was adjudged India’s Number One and Best Adventure Sports Company.
The research was conducted by a team at International Management Institute, New Delhi on a sample base of 357 respondents in the age group of 22 – 28 years, comprising of graduate and post graduate youth from across India.
The other key findings of the research were that White Water Rafting is the most preferred adventure sport followed by Rock Climbing. Brand and references being the top two selection criteria while selecting an adventure sport operator.
The same research concluded that Treks ‘n Rapids was also voted the Most Trusted Adventure Tourism and Experiential Learning Brand in India, with highest brand recall as per rank order analysis.
Various other leading adventure tourism and leisure holiday companies were covered while conducting this market research.
Treks ‘n Rapids, founded by the alumni of Harvard Business School and Narsee Monjee Institute of Management Studies (NMIMS, Mumbai) in 2002 is India’s first 360 degree integrated adventure sports and active holiday brand. The company has been voted Best Adventure Sports Company in India on 9 occasions, since its inception, in separate independent market researches conducted by institutions of high repute and credibility.